Colin Guilfoyle, a recent recipient of Honeycomb’s Digital Industry Captivate Awards and co-founder of Kesho Town and Nebula Consultancy, today spoke to a packed auditorium at Honeycomb’s Showcase Event at Dundalk’s IT campus. Guilfoyle addressed the challenges facing the games development industry in Ireland and Europe. Industry delegates, IT students and Dkit staff were walked through the journey of a game, from concept to launch.
Kesho Town – A Game with Real Word Impact
Whilst still in development, Kesho Town has already garnered huge interest from gamers, funders and potential stakeholders. Kesho Town is a game with a difference, one that combines gaming with a social conscience. It supports actual global humanitarian projects, allowing the gamer to see the results on screen and to share within their social media circles. Development agencies get to heighten their digital presence in a target market they might find hard to otherwise penetrate.
A Route to Market for Aid & Development Agencies
Agency fundraising has gone through a period of renaissance and the Kesho Town route is a long-term promotional and monetising opportunity for all development agencies world-wide. Its transparency is key to its socially aware user profile.
For more details on how Kesho Town can connect you to a giving market, contact Colin via keshotown.com or @keshotown on twitter. Kesho Town is a joint venture between Nebula Consultancy and Grace Communications.