Case Study: Your Way Ireland

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Brief: To create an online portal for Your Way Ireland ( visitors to create or choose and customise their own trip to Ireland which then gets sent to a Your Way Ireland rep to allow them create custom packages for the customer. It had to be simple to use, responsive, and allow for route generation and custom map pins.

Technology: We utilised Amazon Web Services (AWS) and Google API (for mapping) to create a system that has an easy to use backend for Your Way Ireland Reps to add and amend created routes and add map points for their visitors. Routing is done via Google Maps API and rendered onto the screen. If visitors change orders of locations visited etc this also updates the route.

Design: The design was created in partnership with the Rainbow Vault ( and incorporates easy to understand map icons, intuitive UX for the visitor to allow them easily create and amend the route, and responsive design to allow use on mobile which was definitely the most challenging aspect of the whole project given what needed to be facilitated.

Outcome: The site is now live and the client is exceptionally happy. As we emerge from Covid lockdowns and travel restrictions they will be well placed to deliver a custom service which delights their customers.